That's just like the people who play World of Warcraft and never stop, yet the World of Warcraft guys are paying $180 a year, and the Call of Duty guys are paying $60. I promise you there are plenty of people, numbering in the millions, who play one game, which is Call of Duty, and they never stop. They trained gamers that you can buy a game and play it all year, ten hours a week, forever, and you never have to pay again. "Activision did a bad thing with Call of Duty from a profit perspective. “I know the game sells billions of dollars," Patcher continued. “Call of Duty, I'm calling it a failure,” Patcher said, according to. Analyst Michael Patcher had some interesting things to say about the video game at the annual Game Monetization Summit recently.
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